Conflicts are sector agnostic and keep pace with the growth of the industry in which they arise. Currently, conflict resolution happens either in courts, offline though traditional alternative dispute resolution mechanisms. In the post-pandemic world, the popularity of online dispute resolution has picked up. These online mechanics generally involve replicating the offline world in an online environment using Information and Community Tool. However, these mechanisms tend to be protracted, expensive and inconvenient for the parties. When disputes are not resolved in a timely and efficient manner, it leads to customer dissatisfaction. In the online world, such dissatisfaction could manifest itself in the form of negative reviews that in turn affect brand value.
With today’s accelerated pace of digitization and social media, enterprises can not afford to ignore resolving disputes in a fast and convenient manner, because it is far easier for customers to post reviews of their bad experiences online. Consumers are 3 times more likely to talk about negative experiences than positive. For an enterprise, the consequences can be huge. Data shows that it takes five times as much money to acquire a new customer v/s retaining an existing customer. In the e-commerce sector alone, a quick and convenient resolution of the complaint even if the customer loses, increases the chances of that customer staying on the e-commerce platform by a whopping 70%. Further negative customer reviews influence 94% of potential customers’ purchase decisions.
FairSettle.ai brings a revolutionary patent-pending dispute resolution platform that resolves up to 80% of disputes online leveraging the power of AI. The remaining cases are resolved through FairSettle.ai’s global team of trained Case Managers and in-house mediators.
Our endeavor is to transform a negative customer review to a positive one thereby enhancing the overall customer experience and ultimately enhancing the brand value.